Real Estate Farming

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Farming Best Practices

Real Estate farming means choosing one area of your city and focusing your marketing in that area. You “farm” that area – planting seeds, nurturing them over time, and eventually turning them into business. Although it can take a while, many agents win with this strategy in the long-run. Through proper research, analysis, and execution of a plan, farming one area effectively can be the key to an agent's success.